Theory and Process

More Bang for Your Advertising Buck

December 27th, 2009 0 Comments More Bang for Your Advertising Buck

In today’s economy, many businesses are cutting their marketing budgets while searching for more effective pathways to maximize their advertising dollar. With smaller budgets to work with, advertisers must work smarter and more efficiently.  To be considered effective, it must offer your organization measurable, trackable results.

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Hooked Up – Fishy Branding Strategy from a Montana Fly Fishing Outfitter

June 19th, 2009 0 Comments Hooked Up – Fishy Branding Strategy from a Montana Fly Fishing Outfitter

With a custom identity package designed by Manifest Creative, Montana fly fishing outfitter Justin Hartman of Tight Line Adventures is getting fishy with his marketing, advertising and branding strategy.

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Why are so many things broken?

April 21st, 2009 0 Comments Why are so many things broken?

Video presentation from web-marketing guru Seth Godin on why the design of so many things that we interact with on a daily basis could be considered broken. This video is from a speech that Godin gave at the Gel Conference.

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Business Card Basics

March 28th, 2008 0 Comments

Admittedly this article was intended to be very in depth and cover all aspects of the business card; from it’s origin in the 1500’s, clear through to it’s various uses in modern business communication. After doing some research, the choice was made to narrow the scope and stick to the title… just the basics!
Anyone in [...]

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Logo Development and Strategy

March 5th, 2008 2 Comments Logo Development and Strategy

Throughout time as craftsmen and skilled artisans made or sold their respective goods or services, it has been customary for the trades-person to either sign or brand their work. As time went on and competition between similar products or services became more fierce, the need to separate oneself from competitors became increasingly important. It became [...]

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See your website in every browser

February 20th, 2008 0 Comments

Have you ever wondered what other computer users see when they visit your website? This handy little site will show you!

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Business Identity – Make A Name For Yourself

February 4th, 2008 0 Comments

Although it may be loosely thrown around, many business owners are not familiar with the concept of IDENTITY. We’ll delve into a few concepts that will help you to better understand these basics of building your brand. Part One of a Four Part Series.

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Business Blogging: To Blog or Not to Blog?

January 22nd, 2008 1 Comments

Here at Manifest Creative, one of the many things we do for our clients is design and create unique websites. When we sit down to meet with new web clients, one of the reoccurring questions we get asked is, “Will I, or one of my employees, be able to update the website on a regular [...]

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