Are you are not utilizing the power of email marketing? If not, your Montana business is missing a huge opportunity to engage and market to both current and potential customers. In turn you might be leaving substantial revenue on the table by failing to take advantage one of the most cost effective marketing tools currently available.

Email marketing is the use of electronic mail to deliver timely, branded and targeted messages to potential customers and clients who have already shown interest in your company through some form of contact (subscription forms, newsletter sign-ups, contest entries, etc.). In doing so, these individuals have provided you their email address and “opted-in” or given you permission to send them special offers, news or updates regarding your company. This is often referred to as permission based marketing and it offers many advantages over traditional means of advertising.

The main advantage of a marketing to your email list is clearly the ability to distribute information to a wide range of specific, potential customers at a relatively low cost. Email marketing when compared to other media investments such as print, TV and radio advertising, direct mail, or printed newsletters, is far less expensive.

Additional key advantages:

• Email marketing is often reported as second only to search marketing as the most effective online marketing tactic.
• Email newsletters and marketing allow you to target your information to specific segments of your clientele. Your customers will appreciate relevant information with their best interests in mind.
• Email messages are nearly instant – an email arrives in a few seconds or minutes – as opposed to direct mail advertising that can take days or weeks.
• Advertisers have the ability to “push” the message to their audience, as opposed to waiting for customers to come in.
• Email marketing is easy to track, proving measurable results and positive ROI.
• Advertisers can generate repeat business affordably and automatically.
• Advertisers can reach substantial numbers of email subscribers who have opted in (consented) to receive email communications on subjects of interest to them.
• Over half of internet users check or send email on a typical day.
• Email marketing is paper and ink-free, enabling users to “go green” and helping to conserve the environment by reducing printed junk mail.

Adding to the list of advantages listed above, there are a multitude of ways to leverage email to build brand recognition, maintain customer relationships and drive new sales. Email marketing and communications work extremely well, and we have real world experience creating professional and effective opt-in email programs that deliver measurable results.

Using a web-based approach enables us to manage and segment permission-based lists; create, personalize and send targeted emails; and report and analyze results to deliver solid return on investment (ROI). Our system allows us to track opens, clicks, bounce messages, un-subscribes, read-receipts, click-through, etc. These metrics can then be used to measure open rates, positive or negative responses, and to correlate your sales goals with marketing.

Email marketing for Bozeman businesses

At Manifest Creative we offer unique strategies and opportunities to grow your list and attract new customers to your business. We can often set up these systems to handle much of the work automatically, requiring very little effort in comparison to the results. By allowing potential customers to engage with your brand you can remove much of your marketing guesswork by letting each visitor tell you what they are looking for and the types of messages they’ll pay attention to!

If you’re looking to maintain regular contact with your existing clientele, there is no better customer relationship management tool than an opt-in email program to deliver timely, relevant information directly to your customers. Our email marketing services are a great way of enhancing your relationship with current or old customers while encouraging customer loyalty and repeat business.

Whether you’re looking to make regular contact with your existing clientele, expand your email database or develop a customized email program tailored to suit the unique needs of your business… Manifest Creative offers a variety of email marketing solutions that can be customized to maximize your marketing potential.

Please contact us to learn more about how you can leverage our email marketing solutions to grow your business and engage with your customers like never before! Call us at (406) 585-9406 to request a free quote anytime, and be sure to view recent examples of email marketing that we have implemented for other clients.