I simply love logo design… it is a passion of mine, and with each new logo I create, I love it even more. Over the last several months I have created many logos… some of them are for actual customers, some of them are for friends/family, a few of them are just exercises in design […]
Throughout time as craftsmen and skilled artisans made or sold their respective goods or services, it has been customary for the trades-person to either sign or brand their work. As time went on and competition between similar products or services became more fierce, the need to separate oneself from competitors became increasingly important. It became […]
Although it may be loosely thrown around, many business owners are not familiar with the concept of IDENTITY. We’ll delve into a few concepts that will help you to better understand these basics of building your brand. Part One of a Four Part Series.